Training Video Production Fort Worth - Dallas - Concept 1:2:1 Video Production

Posted by Concept 1:2:1 in Dallas-Fort Worth-Arlington, TX on Jan 09, 2009

Concept 1:2:1 - Training Video Production has become one of the most effective communication tools in business today. Using training video production, companies are now able to share knowledge and bring employees together, through any distance, in a simple and cost-effective manner.


Training Video Production's unsurpassed ability to deliver high-impact and effective messaging has lead to heavy usage in the fields of advertising and marketing in the past. Currently, video is rapidly becoming equally popular in the demanding discipline of training. A survey conducted between June and July of 2008 by an American Marketing Research Company clearly reflect this trend – companies are investing in video, directly leading to measurable business results.  Responses showed that sales training and new-hire orientation both benefit significantly from video’s ability to quickly transfer complex knowledge.


Why should you consider using video for training?
Industry experts say a desire to avoid travel costs is driving much of the demand. At the same time, regulatory compliance is boosting the variety and volume of training materials, and security and open-meeting requirements create more uses for a training video.

This brings up a valid point: when it comes to communication, face-to-face exchange or first- hand experience cannot be fully replaced by a training video. Yet it appears to be equally true that in today’s over-scheduled and increasingly global work environment, businesses are looking to shift communication to an on-demand format to accommodate asynchronous work flows whenever possible. Rapid advances in video technology are now making it increasingly possible to
integrate video into training activities and programs; many businesses are now finding video to be an excellent way to train efficiently and cost-effectively.

It is also said that out of the five senses, sight and sound account for 85% of the information we take in. Video allows you to minimize the time spent in training while maximizing the available productive time.

Control your message
A very specific challenge that trainers face is to communicate information in a consistent manner.  This is especially true for industries where there is a lot of regulation in place such as health and insurance. Creating a training video not only allows you to tightly control your message, but it also gives you the opportunity to craft your communications in the most compelling and attractive way.

In conclusion, a training video allows you to exploit rich media, replicating information that everyone in a group needs to know in the most efficient way possible.

Contact Concept 1:2:1 for all of your video production needs at 972.473.3783 or info@concept121.com

Our team has provided solutions for companies of all types.  From start-ups to Fortune 500s, we have been there with unparalleled service and spectacular results.   Now that you have learned a little about us, we hope to hear about you soon!.

Just a few of the services Concept 1:2:1 can deliver to provide the most effective communication for delivering your vision:

  • Web Design, Development and Management
  • Video Production & Visual Effects
  • E-Marketing and Mobile Marketing Solutions
  • Search Engine Marketing & Search Engine Optimization
  • Content Management Solutions
  • Interactive Technologies
  • Corporate Identity & Brand Management
  • Print Design and Delivery (Including custom web to print solutions)
  • E-commerce and Fulfillment Services





Related Links

Concept 1:2:1 Interactive Marketing Blog
Demo Reel
Training Video Sample - Multilingual