Los Angeles, September 14,
1007 – Women seeking stylish and sassy loungewear need not look any further – loungewear
designer, Erin Braxton continues to bring women luxury and unique designs with
her latest hoody tunic. Based in Los Angeles, Erin Braxton
is a new designer of luxury womens loungewear and womens sleepwear that truly understands
what women want – hip comfort, style, sexiness and versatility. Aimed at
fashion-conscious Gen X’ers, Echo Boomers and even daring Baby Boomers who want
to feel good and look good, this line offers something unique for all types. Most importantly, Braxton’s line gives women
the versatility of lounging in and around the house, or running around town.
“Sometimes the simplest designs become the
most popular,” says Erin Braxton, founder of Erin Braxton, LLC. “I designed the hoody tunic as an accessory
that compliments the staples women already have in their wardrobe, like, jeans
and leggings, and it has been the best selling item for my boutiques, so I knew
I needed to give more women the opportunity to buy one by offering it online.”
Braxton, having
more than 11 years of advertising and marketing experience, believes she truly
understands today’s woman, and embarked on starting her own line of womens
loungewear and womens sleepwear after numerous unsuccessful pajama shopping
trips with friends where she couldn’t find comfy loungewear that was sexy
enough for her current significant other.
“This hoody is
perfect for throwing over your yoga outfit on the way to class or just pairing
it with some jeans.” Braxton said. “It’s made from our signature modal cotton
pique fabric, and because it’s easy to launder, it will become a no-fuss
staple.”
Aside from the
fantastic hoodies, Erin Braxton’s collection includes an array of lounge pants,
chemises, robes and tunics and can be purchased online at www.erinbraxton.com. Her line is also sold at boutiques in cities including
New York, Los Angeles,
San Francisco, Houston,
Dallas, Chicago
and Berlin. Prices range from $40-$200.
Founded in 2003, Erin Braxton, LLC is an independently-owned
business dedicated to manufacturing high-quality womens loungewear and womens
sleepwear. The company is based in Los Angeles, CA
and both owned and operated by Erin Braxton. For more information, visit www.erinbraxton.com.
###
