Dallas Bar Association Headnotes, September 1, 2007, p. 13
"Recruitment & retention in today's marketplace" by Mary Louise C. Hopson
Consultant Ashley Forbes Kellogg with Forbes Robinson, Dallas, TX, helps firms evaluate the return on investment in recruitment and entertaining (see October 2006 Headnotes p. 12 for her thoughts on client entertaining). She urges firms to devote as much attention to retaining the talent that they have so carefully recruited, hired and trained.
“Associates often bill 2,500 hours a year with great sacrifices in their personal lives, and also are expected to have or develop other talents, such as “rainmaking skills”, she said. “Firm leaders should make their associates feel known, valued and respected.”
“Partners should be aware of who is doing what and recognize the effort and personal sacrifice the lawyers are putting into their jobs,” she added. “In addition, partners should include associates when entertaining and offer mentoring programs.”
Forbes Robinson in Dallas, TX is a business development consulting company that uniquely discovers the social behaviors of every person your company touches or wishes to touch. We use that information to build solid relationships. The result is that every dollar you spend on corporate entertaining is targeted and thoughtful and will be effective in delivering results. We guarantee that what we recommend to you will work!
