Overview
N9NE Group hired Friedman Marketing & Public Relations, a public relations firm in Dallas that specializes in lifestyle accounts, at the onslaught of Ghostbar’s grand opening, a huge event which also included the opening of the W Hotel and the inauguration of Victory Park.
Problem Encountered
public relations dallas fmpr media exposure n9ne group With a huge buzz already, the main challenge of FMPR was controlling the local media’s expectations and gaining continuous media exposure long-term. One year later, N9NE Group also launched N9NE Steakhouse and Nove Italiano in Victory Park.
Our Solution
public relations dallas fmpr media exposure n9ne group FMPR provided continuous unique story angles for long-term exposure. In addition to media, FMPR built relationships with the DCVB and other PR teams managing surrounding projects to enhance the PR effort.
Results
public relations dallas fmpr media exposure n9ne group Over the course of two years, N9Ne Group and its three entities received over 500 feature stories in print, television, radio and internet managed by FMPR. Highlights include eight cover stories in QuickDFW, nine mentions in People Magazine, five-page spread in Market Watch, cover story in Dallas Morning News and numerous mentions in Us Weekly, E Online, PerezHilton.com and Life & Style.
Related Links
Friedman Marketing and Public Relations
N9NE Group
