Toyota of Dallas Partners With Green Group Media

Green Group Media has entered into an exclusive deal with Toyota of Dallas to provide content for the auto dealership's LED displays for three years.

“Toyota of Dallas has one of the most fantastic LED displays in the country, and our job is help them sell more cars by creating the most crisp, eye-catching advertisements possible for their signs,” says Randy Stern, Green Group Media Managing Partner. “We are proud to be working with such a high-profile dealership and look forward to being a part of their continued success.”

Green Group is a full-service digital advertising company that specializes in implementing cost-effective, energy-efficient and environmentally friendly LED (light-emitting diode) signage solutions.

The firm offers complete turnkey solutions for all digital signage needs, with particular emphasis on LED design and installation. The Dallas, Texas-based company also specializes in content creation and sign-maintenance programs.

“Our design team has 10-plus years of experience in creating LED content, and we will work with your business on creating a marketing plan for your sign that drives results,” says Stern.

Toyota of Dallas has been serving the Dallas/Fort Worth area for more than 30 years and is the proud recipient of Toyota’s Presidents Award for three consecutive years, as well as many other accolades.

By capitalizing on the cutting-edge technology of LED digital advertising and display, Toyota of Dallas is investing in the future and driving profits in a challenging economy. With its brilliant and attention-grabbing LED digital displays, Toyota of Dallas is able to:

• Communicate with potential customers without forcing them to leve the comfort of their vehicles

• Drive traffic (literally) to the dealership

• Build brand loyalty

• Enhance and extend the Toyota of Dallas reputation for being a leader in the automotive industry

• Promote sales and service specials

• Highlight Toyota vehicles, corporate Toyota news and incentives, as well as Toyota of Dallas events

By contacting with Green Group, Toyota of Dallas has found a business partner dedicated to helping clients drive sales and increase their bottom line by focusing on excellence and innovation – at an affordable price. Green Group's latest breakthrough has come in the area of content creation, management and delivery. Its design team has created a methodology that delivers the highest possible viewer impact, influence and call to action. The innovative company achieves this by structuring a client's playlists to create viewer interest by including timely news, weather or public service announcements – ensuring that a Green Group digital LED display will never go unnoticed.

“A good LED sign can be made very ineffective if the content is poor,” says Stern. “We understand that an LED display is a large investment, and our job is to make sure your message has a purpose and a call to action that drives business.”

Green Group has revolutionized the LED signage industry by developing a unique 10-step, concept-to-completion process to ensure customers receive the most effective digital advertising, marketing and branding solution.

Known as “the Green Group Media Way,” this process includes:

1. Face-to-face meeting with you to define your goals
2. Identify the best path to take to achieve your goals
3. Educate you on the various product and services offerings
4. Determine the digital solution which best suits your needs
5. Evaluate marketing and advertising content options
6. Develop an integration plan
7. Manufacture product and develop marketing and advertising content
8. Certified project managers oversee LED and LCD installation
9. Begin basic software training program
10. Implement on-going care program