History of HCK2 - Boutique public relations, interactive and creative firm in Dallas/Fort Worth

 Unlike most boutique public relations, interactive or creative firms in Dallas/Fort Worth, HCK2 Partners had a significant foundation that positioned this agency for results and success.

In 2003, HCK2 President and CEO Heather Capps began discussions to purchase Michael & Partners from advertising legend – and her boss – George Michael. Capps was Michael’s first employee and in only five years had worked her way up to president and CFO.

Solidifying the firm with full-service capabilities, the two searched no farther than a former client, Kenneth Kracmer, who today acts as HCK2’s managing partner and public relations director.

Today, Capps and Kracmer have made HCK2 into a consistent Top 10 North Texas integrated marketing communications firm serving diverse clients and industries.