Imaginuity Gives Dallas' Hottest Urban Development a Home on the Web

Posted by Imaginuity Creative in Dallas-Fort Worth-Arlington, TX on Nov 14, 2007

For more information, press only: Gary Hooker, Partner and Vice President, Business Development, Imaginuity Interactive, Inc. E-mail: gary.hooker@imaginuity.com

Cityplace is an urban mixed-use development in central Dallas. With residential, office, and retail venues, it is a booming epicenter and Dallas' premier place to be. Cityplace hired Imaginuity Interactive, Inc. to develop a website that would reflect the company's fast-paced development and diverse capability. The result was an interactive design that allows users to keep a finger on the pulse of the hottest spot in Dallas.            

For Cityplace, a key component for the site was to facilitate occupancy and usage for the multi-use complex and surrounding parcels. One way this was achieved was through interactive flash maps. Users can view map or aerial views of the development from a city, neighborhood, or street level. By clicking on various sites identified within the maps, users can learn detailed information about Cityplace properties. They can also navigate the various categories within the "Cityplace Sites" section to learn even more information about the residential, retail, office, mixed use, and future development spaces offered. The site also includes links to the websites for its retail, entertainment, and office tenants, further enhancing the "one-stop" functionality of the Cityplace development.            

Imaginuity Interactive, Inc., founded in 1996, is a professional web services firm providing the latest in web technology and world-class creative, backed by site management solutions that give clients control of their website. In addition to Cityplace (www.cityplace.org), Imaginuity's clients include American Airlines Center (www.americanairlinescenter.com), Nasher Sculpture Center (www.nashersculpturecenter.org), The Staubach Company (www.staubach.com), The Retail Connection (www.theretailconnection.net), Cadbury Schweppes Americas Beverages (www.dpsu.com), Cadbury Adams (www.cadburyadams.com), and Bassett Furniture (www.bassettfurniture.com), just to name a few.