The Dallas Cowboys True Blue fan club was looking for a fun, interactive game to draw new users to its site. Imaginuity New Media is meeting this challenge by creating Pigskin Toss, an online football game with a training-camp style football challenge.
The game, which will be available only to members of the True Blue fan club, will challenge users to throw a football at moving targets for points. The game will track point totals earned so users are challenged to repeatedly play the game in an attempt to earn a new high score. Players will also be encouraged to challenge a friend, which will result in increased traffic to the fan club site as well as an increase in new memberships.
Imaginuity New Media is a professional interactive services company in Dallas, Texas, that develops creative, world-class technologies to help customers connect with brands. Services include Advergames, Blogs, Widgets, Podcasts, Social Networks, and other user-generated environments.