Effective communication book – Make the Right Choice

In setting out to write an extremely effective communication book, Joel Zeff succeeded in producing a funny and clever book on how every employee’s attitude affects his or her personal corporate culture reality.

In Make the Right Choice, Joel shares his experience and insight on creativity, communication, teamwork, passion, and fun.

Click below learn more about this effective communication book and how to become happier and more productive at work.



With wit, a sharp observational eye, and playful irreverence, he discusses the choices we all encounter in our careers. We each have the ability to take initiative and make the right choice to live a more communicative, creative, passionate, effective, and productive life.

How do you “Make the Right Choice?”  This personal corporate leadership book explains that you must take ownership of your work environment and create a foundation of corporate communication, opportunity and positive support. You can choose to be patient, supportive, and more flexible to change. You can choose to have fun in the workplace and still be productive.

From speaker to author
Joel Zeff creates energy. His spontaneous humor and insightful messages have thrilled audiences for years. A national speaker and humorist, he has presented to more than 1,200 companies and organizations on, among other topics, workplace communication.  He connects to his audience with humor that has them laughing so uncontrollably that their mascara runs, their cheeks hurt, and their bellies ache.



And he doesn't do it alone. Volunteers from the audience join him on stage and play an integral role in an improvisation game in front of hundreds or thousands of people—something they have never done. He expects nothing less than their success. He expects the volunteers to focus and work together as a team; communicate effectively; positively support each other; and take responsibility.

In traveling the country and speaking to thousands of individuals and organizations, Joel realized that many employees could use a little more support in their daily grind.  In creating a book that underscores the importance of workplace communication and creativity, he’s also supplied readers with a terrific roadmap to becoming more fulfilled by their jobs. 

With short chapters that end in lists of “quick ideas” for immediate results, Make the Right Choice is an accessible and fun book to read.  The content is relevant no matter what industry you’re in.  Joel’s philosophy is simple: You make choices and then deal with the consequences.  By choosing to be more positive, patient, and flexible employees and managers can take charge of their environment and become happier and more productive - and all of this is attainable by learning more about workplace communication.

Joel focuses on changing attitudes and behaviors rather than unrealistically goading workers to change the world.  This book will help anyone to realize their potential to communicate effectively, maintain creative energy in the workplace and become more productive in their lives.  If you buy one communication book in your lifetime, Make The Right Choice should be it.

Joel’s work with corporations began when he took his experience with improvisational theatre and brought it to the boardroom.  As an entrepreneur himself, he realizes that there are many obstacles to having a truly wonderful working environment, but that corporate culture can only really be changed if you’re willing to change how you personally communicate, perceive and interact.  His business experience led to a number of universal and witty observations about how to be more creative, how to have more fun, and the very nature of work itself.

Click to learn more about Joel Zeff, his book and his speaking engagements, and how you can become better at workplace communication.