Use MarketingMeasure Web Analytics for Small Business Success
Sure the term web analytics sounds intimidating, but MarketingMeasure in Dallas-Ft. Worth makes it easy to understand the logic behind web usage and...
MarketingMeasure Makes Dallas - Ft. Worth E-Mail Marketing Easy
E-mail marketing is more than just sending a couple of messages to the people filling your contact list. When executed properly, e-mail marketing can...
Dallas Direct Marketing Campaigns from MarketingMeasure Will Put You in the Money
One of the most common and simple forms of marketing in use today is direct marketing. For decades marketers have used this versatile tool to aide...
Help Your Texas Small Business Grow Using Social Bookmarking
The term Web 2.0 has been hailed as the “second generation of web development” and refers to the facilitation of online communication through...
Help Your Texas Small Business Grow Using Social Bookmarking
The term Web 2.0 has been hailed as the “second generation of web development” and refers to the facilitation of online communication through...
Facebook, Twitter, LinkedIn: How Will These Help Your Dallas Small Business?
The time has come for your business to be using social media to increase your presence on the web. Used intelligently, Facebook, Twitter and LinkedIn...
Maximize Your Dallas – Ft. Worth Insurance Co. with Content Optimization
In the span of several months during 2008, MarketingMeasure has developed a powerful, intelligent marketing campaign for Tri Star Insurance...
What Does Integrated Marketing Mean For Your Dallas-Ft. Worth Small Business?
According to the American Marketing Association, integrated marketing is “a strategic planning process designed to assure that all brand contacts...
Dallas Strategic Marketing Firm Helps with Marketing Clean Up - General Info
What do mops and marketing have in common? More than you think, especially when it comes to the solid and ongoing relationship between a Dallas...
Use Mobile Media Marketing for Your Dallas Business - General Info
As a small business owner in Dallas you are probably looking for ways to attract and serve customers that would give you great ROI or return on...
Great Copywriting and Successful Marketing Plans in Dallas - General Info
Copywriting
is one of the most essential elements to creating powerful marketing
collateral and furthering your business goals. Sometimes...
DFW/AMA-“The Marketing Toolkit – Thriving in 2009” - Event
Small & Medium Size Business SIGWhat is a SIG? SIG stands for ‘Special Interest Groups’, which are programs designed to build "sub-communities"...
Fantastic Leads for your Dallas-Ft. Worth Business with Content Optimization - General Info
Over several months in 2008 MarketingMeasure has built a proactive, aggressive campaign for DRDA CPA firm in Houston to acquire more exposure on the...
Press Releases that Sizzle in Dallas – Ft. Worth - General Info
To build credibility and increase customer awareness, publicity is the most cost-effective marketing tool available and comes in many forms including...
Why Your Dallas – Ft. Worth Business Needs a Marketing Plan - General Info
In order to increase profitability and boost sales companies often employ a clever marketing plan, which can benefit a business in any stage, not just...
Building Websites With Scent Trails and Conversion Funnels (Dallas, TX) - General Info
Looking to build or re-build your website? Here's the steps we'll take to power your site into a conversion machine!WireframeWith completed Personas...
Are One of These Web Analytics Excuses Responsible For Your Poor Website Performance? (Dallas, TX) - General Info
Ask almost any small business owner if he measures the performance of his business and he'll tell you that he does. Some using sophisticated...
The Secret To Achieving Your Goals (Dallas, TX) - General Info
Anyone can set a goal and people frequently do. The reason most don't achieve a greater percentage of those objectives is not an external problem, the...
Where Can I Learn Something About Web Analytics? (Dallas, TX) - General Info
Measuring things is the key to improvement and measuring all-things online is critical to the success of your marketing efforts. The measuring of...
Integrated Marketing Support Services in Dallas, TX - General Info
The world of marketing and advertising has changed dramatically in just the last 10 years and the internet has been the driving factor behind it all....
Building Designer Networking Groups (Dallas, TX) - General Info
Building a networking group can be a very satisfying and profitable undertaking. That pre-supposes a couple of crucial points:That you practice a...
Leveraged Marketing Tools For Small Business Owners (Dallas, TX) - General Info
A small business has to take advantage of every opportunity and angle that comes along. Small business usually means small marketing budget and while...
Utilizing Webcasts and Webinars To Find Your Next Client or Customer (Dallas, TX) - General Info
Contact a half-dozen of your friends that you think might be interested in a certain subject, something you sell for a living would be nice, and ask...
Seasonal Use of Keywords and Keyword Phrases (Dallas, TX) - General Info
The words and terms people use in their on-line searches are the same words and phrases around which your on-line content should be built. These are...
Defining “Cost-Effective Marketing” (Dallas, TX) - General Info
How do you determine if a product or service is a good "investment" of your money? How do you know if the price is a fair one for your purposes?Too...
Eric Peterson, Web Analytics, and Web Analytics Wednesdays (Dallas, TX) - General Info
Editor's Note: Phillip Crum, owner and practitioner of MarketingMeasure, is a card-carrying member of the Web Analytics Association, Web Analytics...
Why Content Optimization Is Better Than Pay-Per-Click (PPC) (Dallas, TX) - General Info
The difference between pay-per-click and content optimization is their focus. One is short-term and can be quite costly, the other has a longer term...
Simple Marketing Plans For Small Business Owners (Dallas, TX) - General Info
60% or more of all small business owners don’t have a written marketing plan. Those that do typically fail to utilize them to their fullest and refer...
Phillip Crum, Chief Idea Officer of MarketingMeasure
Over two decades in the sales and marketing industry has given Phillip extensive experience in various verticals including insurance, securities, and...
Local Search Produces Affordable Results for Local Business (Dallas, TX) - General Info
Put the internet to work for your business to produce local search results. The search result you're reading now was produced using our local search...
