More Exhibitors Employing Professional Trade Show Models, Presenters and Hostesses at NPE 2012

Only every 3 years are presenters, emcees and lead generation professional allowed to place a company in the best light at the National Plastics Expo, using every opportunity to reinforce the company’s marketing message.

This year 2,000 plastics suppliers exhibiting on a million square feet of space will showcase to 75,000 professionals from 120 countries from the packaging, bottling, automotive, agricultural, aeronautics, space, and medical industries April first through the fifth, 2012, at the Orange County Convention Center, in Orlando, Florida.

Exhibitors will showcase trends and emerging technologies in the automotive, medical, consumer products, electronics, transportation, packaging, and agriculture markets.

The competition is fierce, and indications are that every display and presentation will increase pressure to out-perform and out-sell. But trade show exhibitors generally only interact with about 11 percent of their potential customers. 

Real value of a professional model

The real value of a professional model or emcee at trade shows and events is the outstanding presence that drives traffic to an exhibit booth, and the amount of time saved generating leads and acquiring information from prospects.

Local models with experience demonstrating and presenting products to international audiences also bring with them valuable knowledge building global relationships and supporting involvement in information exchange. Some of the most memorable instances can come from the simplest courtesies, and inexperienced sales people can become isolated, where professionals are always most beneficial.

Knowing methods to leverage displays to make the most of every opportunity compliments the lead generation progression. Professional models and presenters standout as crowds tap away on their mobile devices. Social media networking is ongoing at the NPE show wherever information is exchanged faster than ever today.

Exhibitors increasingly rely on the Preferred Promotional Model and Talent Group (PPG) to reserve the more sophisticated, professional, corporate male and female models educated in Information Technologies with familiarity of specialized services and products designed for the plastics industry.

Preferred Promotional Model and Talent Group (PPG) makes every trade show a success with dynamic, experienced, attractive trade show talent, from product specialists and presenters to crowd gatherers and booth hostesses. 

Why take more company sales personnel to a trade show with numerous expenses associated per person when local professional talent and models will generate more qualified leads? Trade show models draw a crowd, converse with prospective customers, and turn qualified leads over to sales people which frees up booth staff.

Trade show models present corporate communication messages as company sales staff concentrates on selling

• Pre-qualify prospects to ensure that sales staff can focus on company goal-increased sales
• Finalize orders, record transactions
• Capture prospect's names and business addresses in exchange for company premium incentive
• Handle free drawing sign-ups and gift presentation
• Record responses of customers to free samples or other new product lines
• Hand out company literature while sales staff handles other customers
• Prevent the dreaded "ignoring the customer" that occurs when the company clearly doesn’t have enough staff

For more information for upcoming events, trade shows and conventions see the event calendar and for booking exhibit booth talent like hostesses, spokesmodels, greeters, or brand ambassadors, contact the Preferred Promotional Model and Talent Group.