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Among the most extravagant displays of past E3 (Electronic Entertainment Expo) shows were the girls; the booth models--personality-packed beauties knowledgeable about the gaming business and latest advancements.
Among all the camera-clicking and mobile devices busily acquiring images to send (and keep), were the remarks often heard about how valuable these knowledgeable professional models were to generating and stimulating interest at the event, especially with the new 3-D gaming products being offered.
This year’s E3 Expo, possibly the largest ever, will take place at the technologically advanced Los Angeles Convention Center, June 5-7, 2012 (1201 South Figueroa Street, Los Angeles, California 90015).
The point of the show, known as the world's premiere trade show for computer and video games and related products (such as interactive games for video game consoles, handheld devices, personal computers, and Internet technologies), is for software developers to connect with buyers and retailers, programmers, distributors, entertainment industry representatives, financiers and venture capitalists, manufacturers, resellers, researchers, educators, financial and industry analysts, and worldwide electronic and print media publishers.
Even with a tough economic climate this year more people are expected to attend. 120 retailers from 18 countries, and over 200 exhibitors were represented, and 46,800 people attended E3 2011. With declining revenues in many industries, some trade show exhibitors have decided to boost awareness and support sales from the interactions that have lasting effects on a person’s psyche and long-lasting recollections of enthusiasm using more booth girls.
Event promoters have corrected shows of scantily and provocatively-dressed “booth babes” to which the shows diverted the attention of business and demonstrations so important to all exhibitors.
At least one talent agency has maintained its dominance in providing beautiful women and handsome men at this, and other shows, by insisting their models are more knowledgeable and helpful while dominating attendees’ attention for the purposes of generating more sales of clients’ products.
The exhibits and presentations by professional trade show models are a key component for demonstrating products at conventions and events like the E3 show. Models get a hold of the attention of industry professionals and maintain their concentration through engaging dialog. Attendees are also enjoying themselves, making the total experience more beneficial to increasing the likelihood of better relationships and additional sales. Sometimes the selling image in the mind is about what gaming experience is the most enjoyable.
Successful exhibits today have crowd gatherers and street teams to corral the attendees to see and hear a demonstration of the latest 3-D device, for example. A presenter will then begin a demonstration and explanation of the item, while booth staffers are busily qualifying prospects and gathering names and contact information for sales personnel to follow through with and complete the sales steps.
The refined skills developed through the Preferred Promotional Model and Talent Group (PPG) are evident through the experience that exhibitors demand and attendees appreciate. PPG models, emcees, presenters, and actors perfectly accommodate the needs of E3 attendees and exhibitors. See for yourself this year!
For more information for upcoming events, trade shows and conventions see the event calendar and for booking exhibit booth talent like hostesses, spokesmodels, greeters, or brand ambassadors, contact the Preferred Promotional Model and Talent Group.
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