"Adam Smith, Meet Mickey Mouse" By B. Joseph Pine II & James H. Gilmore

Posted by Strategic Horizons LLP in Akron, OH on Jan 21, 2008

"Adam Smith, Meet Mickey Mouse"
By B. Joseph Pine II & James H. Gilmore
WorldLink | November/December 1999
Just as the service economy trounced the Industrial Age earlier this century, now it is time to make way for the Experience Economy.

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