STUDIO MOVIE GRILL - DALLAS DEBUTING @ ROYAL LANE & 75

FOR IMMEDIATE RELEASE

Spotlight On Studio Movie Grill – Dallas Debuting @ Royal Lane & Central!

January 21, 2008, Dallas, TX:  Studio Movie Grill proudly announces the opening of its sixth Texas venue in Dallas @ Royal Lane & Central Expressway.  On Monday February 4^th, the latest Studio Movie Grill will roll out the red carpet to the public at its newest, much anticipated flagship location at 11170 N. Central Expressway.  Award-winning Studio Movie Grill, the Dallas-based pioneer of the “movie grill” concept, features the best in first run movies, a full service restaurant kitchen serving made-to-order food, and the most technologically advanced projection and sound systems, which continue to set SMG apart from many of its competitors and contribute to its unprecedented success and growth.  Emphasizing overall quality and the best customer experience has also helped established Studio Movie Grill as the top movie grill concept in the nation.

The 40,000-square foot facility marks a significant move for Studio Movie Grill into the heart of the city from its suburban roots.  While continuing its focus on “Film, Food & Fun” for the entire family and cinephiles alike, the Dallas location will also set new standards in the movie grill industry as an upscale boutique hotel-style flagship for SMG, featuring eight screens—including a 400-seat studio theater--equipped with the best in 100% Dolby Digital sound, and custom designed Kineton and Christie projection packages.  Studio Movie Grill is the perfect place to unwind and relax in the household comfort of individual leather recliners.  Sit back and enjoy the best in entertainment and dining under one roof!

Special opening week festivities will include a pre-opening sneak benefit for Dallas Children’s Theater: a Disney-On-Ice/Booker T. Washington Pep Rally and benefit screening of HIGH SCHOOL MUSICAL 2, and special advance screenings, including SPIDERWICK CHRONICLES to incorporate a book drive for the Heart Center at Children’s Medical Center Dallas;a Valentine’s Day event screening of RUN FAT BOY RUN, and a special Video Association screening of HUMAN ERROR with the director in attendance.  Screening passes for promo screenings will be available to all subscribers to the Studio Movie Grill-Dallas e-news, details at www.studiomoviegrill.com

Studio Movie Grill’s four-star kitchen, overseen by Executive Chef Thad Kelley, will offer the same extensive food menu featured twice on the Food Network’s Top Five, with favorite items like a Half Rack of smoked St. Louis BBQ Back Ribs, Gourmet Pizzas with honey-baked dough brushed with honey butter, or fresh salads with homemade dressings.  The full-service beverage menu includes an array of soft drinks, domestic and imported beers, premium wines, and specialty mixed drinks, such as a Kahlua Mudslide, Starbuck’s Mochatini™, or the signature 20 oz. Studio Grandé Blue Margarita. 

Capturing the company’s reputation for excellence, Studio Movie Grill was featured in Film Journal International in 2007, voted “Best Theater in Dallas” by Dallas Morning News.  Even Dallas Cowboys’ QB and self-proclaimed movie fan Tony Romo declared his favorite pastime is to watch movies at Studio Movie Grill in a recent interview in Sports Illustrated!

 “We are extremely excited about establishing ourselves in the heart of the city,” says Brian Schultz, founder and president of Studio Movie Grill.  “Dallas wholeheartedly embraces and lives our tagline, ‘Film, Food & Fun,’ and we predict that SMG-Dallas will become a household name to our new neighbors at Royal & Central.”

About Studio Movie Grill

Studio Movie Grill is the pioneer and leader of the movie grill concept, which combines first-run movies with restaurant food service.  Studio Movie Grill currently has five locations in Texas—SMG Addison (1998), SMG Arlington (2007), SMG Lewisville (2007), and SMG Plano (2000) in the Dallas area, and SMG Copperfield in Houston (2006).  SMG Dallas, located at 11170 N. Central Expressway, Dallas, Texas 75243, becomes its sixth in Texas with Frisco and Houston Town & Country expected to open later this year.  Pioneered by Brian Schultz and co-founded with Martin Massman, Studio Movie Grill has spent more than a decade refining its concept, and is now aggressively sought by developers as the perfect ‘entertainment anchor’ in new and existing retail developments. For more information, please visit www.studiomoviegrill.com.