Description
Infusing solid marketing principles and strategies with evolving technologies, TRANCE Marketing Group energizes your brand with the resources it needs to nurture relationships and grow revenue. Ultimately, our goal is to work with you to make your brand not just a “good” brand, but at “great” brand, a brand that pioneers its own path, has focus, drives performance, and inspires customer loyalty.
The Perfect Solutions for...
TRANCE Marketing: Podcast Production in Dallas is ideally suited for B2B or B2C clients in Dallas/ Fort Worth area.
Value of Podcasts
Podcasts are another great “pull” strategy for the web. This audio content is sought out by listeners—it pulls them to your website and therefore, your marketing message. Podcasts communicate, educate and motivate listeners to action. A podcast alone will help optimize your site for search engines, but it also provides a gateway for more content. The additional content surrounding a podcast also increases search optimization.
Marketing Sherpa has just released a new case study titled "How to Use a Podcast to Promote a White Paper That Generates New Business Sales Leads". This case study is about how Bearing Point used podcasting to promote a white paper and saw sign up rates of over 30% versus a traditional 10%. This is a 200% increase over traditional marketing techniques.
Podcasting has significant business marketing potential. If the business podcast strategy and online visibility plan is properly executed, podcasting has the potential to be a marketing tool that delivers great marketing results.
Unlike many
traditional agencies, with excess staff, salaries and overhead, TRANCE is a marketing alliance comprised of a highly efficient
web of experienced marketing professionals utilizing traditional and
non-traditional marketing tools to establish relationships with and for
our clients while creating brand experiences and strengthening brand
position.
We seek to be the catalyst that solidifies engagement
between your brand and your consumers. To do this, we will help you
understand the importance of developing and maintaining brand
consistency across all points of customer contact, even those you may
not feel fall into any of the traditional marketing communications
categories.
Understand that TRANCE Marketing Group is media
neutral in its approach. Media tactics evolve from strategic
objectives. We don’t look to jam a square peg into a round hole.
Current Customers
Testimonials
Thank you for the assistance you provided to me and NHA over the past year or so. You began working with us at a very difficult time in our company. We had many bad habits from years of success and isolation from out¬side input that you and your team had to address. You and your team really did so much more than just create marketing pieces. You truly did provide me with an edu¬cation on marketing practices, as well as some key ways to think about business and how to treat our employees. Many of the concepts you and your team explained to me have enabled me to become a better leader. I know that any company you work with will drastically improve their marketing ability while also becoming a better company as a whole.
- LTC.com
Trance Marketing has worked with Lamborghini Dallas for about two years and now Lamborghini Houston as well. Trance Marketing has provided Lamborghini Dallas with a results oriented exten¬sion of our sales and marketing team. I like the fact that they roll up their sleeves and come in and learn your business and product. We have used Trance Marketing for PR and creation of client events. The resulting promotional value created from the press releases and bringing partnerships together for events has returned the investment through sales conversions and new ways to reach our clients.
The best thing is, we enjoy working with the Trance Marketing team.
- Lamborghini of Houston
This letter is to serve as a strong endorsement for Trance Marketing Group. Troy’s experience combined with his professional business manner are only two of the immediate qualities that you will appreciate when working with Trance. Since the beginning of our rela¬tionship, Trance has been proactive in generating posi¬tive media results and they have followed through on every assignment.
- Jani-King
TRANCE Marketing: Podcast Production in Dallas is available from TRANCE Marketing Group.
Please visit their website at for more information about the product, or contact Troy Scheer at troy@trancemarketinggroup.com.
TRANCE Marketing Group is located in CARROLLTON, TX.