Texas School Sports Event Management

Posted by Walraven Companies in Dallas-Fort Worth-Arlington, TX on May 27, 2008

TITUS is your premier Texas school sports event management partner.  Use local and regional sports events to reach hundreds of thousands of fans with your marketing message.

Based in Dallas, TITUS Sports Marketing resides in the heart of high school sports nationally. In its February 2008 issue, Texas Monthly recognizes TITUS as one of the 35 companies who will best shape the Future of Texas.  



TITUS’ multi-media and sports management expertise, and proven record of success in the high school sports marketplace, position us to represent high-profile school districts and associations across the Lone Star State. TITUS also delivers corporations turnkey sports event management in Texas, and nationwide.

In 2007, TITUS managed Texas high school sports events at more than 200 different high school campuses and stadiums, from El Paso to Texarkana to San Antonio. TITUS also managed what ESPN labeled "the biggest game in the history of high school football" when No. 1 Miami Northwestern and No. 2 Southlake (Texas) Carroll played before a regular season state-record crowd of more than 31,000 fans at SMU's Ford Stadium in Dallas.

  • ADVERTISING AND SPONSORSHIPS
  • BOOK COVERS
  • CORPORATE AND PROMOTIONAL MARKETING
  • EVENT CREATION AND MANAGEMENT
  • TICKET BACK ADVERTISING
  • MERCHANDISING AND INTERNET APPAREL
  • NAMING RIGHTS
  • PRINT, RADIO AND TV NEGOTIATIONS
  • SAMPLING PROGRAMS
  • SIDELINE SIGNAGE
  • VIDEO SCOREBOARDS

A Walraven company, TITUS is the answer for corporations in need of building their sports advertising share by penetrating the hard-to-reach 12-24 demographic whose nucleus resides in high schools nationally – nearly 10 percent in Texas alone with its 1,300 high schools.

Americans are shown to be twice as likely to attend a professional baseball game or a high school sports event (one or more times a month) than any other pro or college game.  

Walraven Companies

The foundation of school sports event management is comprised of the hard-to-reach 14-19 year old group – a demographic that accounts for nearly $8 billion in annual disposable funds.

TITUS Sports Marketing has partnerships with various strategic school districts, and understands how to identify and deliver untapped revenue streams for its clients.  TITUS specializes in naming rights for high school facilities, contract negotiations for TV, radio and internet rights, advertising sales for scoreboards, ticket backs, sideline signage, and sponsorship sales and on-site management for corporate promotions for highly attended Texas school athletic events.

Looking for proof of performance?  In 2004, TITUS spearheaded the world’s largest high school stadium naming rights contract by contracting Trinity Mother Frances Health System for the Tyler Independent School District’s Rose Stadium.  The 12-year, $1.92 million contract offset improvements for the TISD at Rose Stadium to upgrade its parking, field house, concessions and restrooms, and also paved the way for the creation of the annual Trinity Mother Frances Football Classic at the stadium.  

In 2007, TITUS delivered a $300,000 contract to the Southlake Carroll ISD from Performance Course, which included renaming the District’s $1.2 millions indoor training facility the Performance Course Charlie Stalcup Indoor Complex.  

TITUS is an experienced resource to create and implement local, regional, statewide or national school sports event management for corporations.  

The talented TITUS staff can facilitate every component of corporate high school sports marketing programs, including concept, corporate representation, location analysis and selection, venue negotiations, transportation, site set-up and staffing, design and fulfillment of premiums, and post-event analysis.

Call TITUS today at 1-800-442-4748 or visit the high school sports event management division online.


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