Advertising 101 For Entrepreneurs - General Info
Now that we’ve covered the approach you’re going to take in your ads let’s take a look at “Aspects of the Approach”. These are actually subsections...
ADVERTISE WITH CIRCULARS - General Info
Co-op Mailing (short for co-operative) means that two or more businesses share in the cost and distribution of a direct mail campaign. It's kind of...
A Salesperson of Your Life - General Info
As I said in my last column, like it or not we are all salesmen. Our lives are made up of a series of “sales presentations”, otherwise known as...
21st Century Business Women - General Info
When the first generation of women entered the workforce in earnest in the 1970s, they succeeded in the only way they could – by imitating men....
10 STEPS TO SUCCESS IN DIRECT SALES - General Info
Every year thousands of men and women across America sign on withdirect selling firm-Tupperware, Amway, or a cosmeticcompany-hoping to make money...
Get What You Want in 7 Powerful Steps - General Info
In my most recent columns we’ve covered issues about improving your business and marketing, but today let’s start right at the beginning.You’re...
5 Tips For Identity Theft Protection - General Info
This is that time of year when we all start getting those emails that want to purloin our secret codes and passwords. You know the ones that have...
SECRETS OF MILLION DOLLAR SALES LETTERS - General Info
Regardless of what you're trying to sell, you really can't sell it without "talking" with your prospective buyer. An in attempting to sell anything...
